PMA Recruitment Services are a Glasgow-based start-up with a specialist focus for construction sector recruitment. The company was looking to make an impactful introduction with their new brand and marketing.
In addition to the company branding, we were asked to design and build a new website which looked great, build on the idea of sustainable recruiting and have functional aspects such as up-to-date job listings and an application form where candidates could upload their details.
Creating a stable working environment which supports positive mental health was important for PMA and something we wanted to get across. We created a suite of art-directed photographs of PMA recruits on-site, joyfully working on their tasks, this included a lovely impromptu picture of their team having a laugh with their branded high-visibility gear on. These photos formed an important part of the new site. A bespoke application form was created while certain measures such as service lists, Google Reviews and CDNs were used to enhance SEO.
The site has been a massive success since launch and the loft continues to work closely with PMA Recruitment Services.
“Benedetto and his team at the loft have been a key partner in getting our business up and running. They have supported us from the off from our brand design to our website. Offering a service we as a start-up business have been able to rely on. Should you need any support with branding, website design or modern ideas for your business, we would totally recommend the loft and their professional team.”
Craig Kenny, Co-Founder of PMA Recruitment Services