Sector Leading Brands

Cutting-Edge Creative

Efficient Marketing

THE LOFT

WHO WE ARE

Hello, welcome to THE LOFT, an international branding agency based in the heart of Glasgow.

We help outstanding organisations unleash the power of their brands for rapid-yet-lasting commercial success.

Best-in-class branding, cutting-edge creative and commercially-focussed marketing.

We bring ideas to life in the most imaginative and effective ways possible.

 

CASE STUDIES

Scottish Leather Group, Celebrating Sustainability

Graphic Design | Design For Print | Infographics | Art-Direction | Video | Packaging Design | Brand Strategy | Campaigns | Marketing

Learn More >>>>>

 

Percepta, A User-Centred Approach

Website Design | Graphic Design | Infographics | Video | Campaigns

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BenRiach, The Heart Of Speyside

Packaging Design | Graphic Design | Brand Love | Design For Print

Learn More >>>>>

 

Altia, A Creative Partnership

Software Brand Marketing | Graphic Design | Web Design | Brochure Design | Identity Design | Infographics | Brand Love | Brand Strategy | Campaigns

Learn More >>>>>

 

Drink Baotic, Capturing The Imagination

Packaging Design | Graphic Design | Identity Design | Campaigns | Brand Love | Marketing

Learn More >>>>>

 

See More >>>>>

LOFTCAST

LOFTCAST is a video podcast celebrating the work of high-impact leaders.

 

Visit the loft’s YouTube Channel for more >>>

CLIENTS

  • “Having worked for many years helping develop brands both domestically and internationally, I have found that combining highly creative design with a fast and immediate client response is a significant challenge. The loft is exceptional in their patience and process to extract what the client wants, articulate the options effectively and then deliver the elements to meet tight time-scales and budgets. They continually go the extra mile and add considerable energy, insight and value throughout.”

    IAIN MACRITCHIE, FOUNDER, MENTOR & CHAIRMAN OF MCR PATHWAYS

  • “We’ve worked with the loft for a number of years now. In that time, they’ve helped us win several pieces of new business with some of the biggest and most recognisable brands in the world. They always get it straight away, have a great sensitivity to brands, are willing to go the extra mile and can mould Powerpoint Pitch Decks in ways we’ve never seen before. Finally, we are always working towards incredibly tight deadlines and our overnight shifts with Benedetto have become legendary. An integral part of our pitch team.”

    LINDA GALLAGHER, MANAGING DIRECTOR AT WAVE AGENCY

  • “For me, the success of our new website stems from the loft’s ability to capture the essence of what Percepta does and tell our story to the wider marketplace. Our core strength lies in creating seamless experiences for our Clients’ customers, and in working with the brilliant Michelle, we were able to demonstrate this through a series of captivating and eloquently written case studies. Overall, a great experience, and a fantastic new website!!”

    Lindsay Morrison, Global Marketing Manager of Percepta

  • “The loft was instrumental in developing two high profile documents for Enable Scotland that prominently featured infographics, one of their creative strong points. A thoughtful, creative and to-the-point team.”

    Willie Cairns, Communications Co-Ordinator, Enable Scotland

  • “It’s been a great experience working with the loft team, they understood our business quickly and produced artwork which really helps us to simplify and convey our message to customers. We feel rightly proud of the work that we created with them.”

    Kirsten Lord, Managing Director of Physiowizard

  • “Production of our Annual Sustainability Report used to be one of the most stressful jobs in the marketing calendar due to its complexity and tight deadline. This year it was stress free, thanks to everybody involved including the loft. It is a marked improvement on earlier versions and the introduction of infographics has transformed this publication.”

    JAMES LANG, GROUP MARKETING DIRECTOR - SCOTTISH LEATHER GROUP LIMITED

  • “OBESITY ACTION SCOTLAND WORKED WITH THE LOFT TO DEVELOP A SERIES OF GRAPHICS AIMED TO DELIVER HEALTH MESSAGES. THE WHOLE PROCESS FROM PRESENTING WIDE RANGE OF IDEAS TO CHOOSE FROM, TO NARROWING DOWN THE CONCEPTS, TO FINE TUNING THE FINAL PRODUCT, WAS EASY AND ENJOYABLE. THE TEAM WAS VERY PROFESSIONAL, APPROACHABLE AND EASY GOING WITH PLENTY OF INITIATIVE. WORKING WITH THE LOFT TEAM WAS A PLEASURE, THANK YOU!”

    DR ANNA STRACHAN, POLICY OFFICER OF OBESITY ACTION SCOTLAND

  • “The creativity of ‘The Loft’ has been absolutely first class. We were blown away by the work they produced for us and their friendly approach and customer service made them a pleasure to work with. Suffice to say we are looking forward to working with them again on future projects.”

    NICHOLAS PRAG, CUSTOMER RELATIONSHIP EXECUTIVE OF NETWORK RAIL

  • “The loft have been an inspiring, creative and friendly team to work with. Listening to our needs and having a real understanding of our audience ensured that their communications solution is absolutely spot on – highly recommended!”

    GEOFF LEASK, CHIEF EXECUTIVE OF YOUNG ENTERPRISE SCOTLAND

  • “AQUALISA HAVE BEEN WORKING WITH THE LOFT FOR OVER A YEAR NOW ON A HUGE RANGE OF PROJECTS – EVERYTHING FROM PACKAGING CONCEPTS TO BROCHURE DESIGNS, SALES-DECKS, PHOTOGRAPHY AND OTHER MARKETING COMMUNICATIONS. THEY PROVIDE CREATIVE SOLUTIONS, SOMETIMES TO EXTREMELY TIGHT DEADLINES, WHICH HAS HELPED OUR COMPANY TO DRIVE FORWARD WITH ITS OWN COMMERCIAL OBJECTIVES. ESSENTIALLY AN EXTENDED PART OF OUR TEAM. HIGHLY RECOMMENDED.”

    SIMON CORNELIUS, SENIOR PRODUCT MANAGER - AQUALISA PRODUCTS LTD

  • “IT WAS A REAL PLEASURE TO WORK WITH THE TEAM AT THE LOFT.  THEY UNDERSTOOD THE BRIEF INSTANTLY AND WE ARE ABLE TO EXECUTE THE INFOGRAPHIC PERFECTLY.  IT’S RESULTED IN A REALLY IMPACTFUL PIECE OF CREATIVE WHICH FORMS A CENTRE FOLD TO OUR BI MONTHLY MAGAZINE AND HAS BEEN VERY WELL RECEIVED BY OUR READERSHIP.”

    RICHARD MUIR, DEPUTY CHIEF EXECUTIVE OF THE GLASGOW CHAMBERS OF COMMERCE

  • “The team AT THE LOFT DESIGNED OUR BRAND AND WEBSITE. THEY ARE SOME OF THE MOST TALENTED PEOPLE I’VE EVER MET. THE WAY they GET THE CLIENT INVOLVED WITH THE DESIGN PROCESS MAKES YOU FEEL AS IF YOUR PART OF the TEAM.”

    John McGrath, Managing Director of Fridge Angels

  • “THE LOFT DESIGNED AND BUILT A TREMENDOUS WEBSITE FOR CONSILIUM WHICH VERY NICELY SUMMARISES WHO WE ARE AND WHAT WE ARE ABOUT AS CHARTERED ACCOUNTANTS. IT WAS A FUN PROCESS, THE SITE WORKS EXCEPTIONALLY WELL AND WE HAVE RECEIVED MANY COMPLIMENTS ON ITS LOOK AND FEEL. WE WOULDN’T HESITATE TO RECOMMEND THE LOFT TO OTHERS.”

    John Blair, Partner of Consilium Chartered Accountants

  • “The BenRiach 10 Years Old is a key new launch for us as it marks a significant milestone – it is the first core range expression to be created predominantly from whiskies distilled at BenRiach since we took over in 2004. For this reason, we were looking for a striking new packaging design to reflect this important moment in the distillery’s history. We are delighted with the final result.”

     

    NICOL VAN RIJBROEK, MARKETING MANAGER OF BENRIACH DISTILLERY

  • “THE LOFT WERE INSTRUMENTAL IN OUR RE-BRANDING EXERCISE AT BEEKSFX AS WE CONTINUE TO GROW OUR INTERNATIONAL BUSINESS, THEY WENT ABOVE AND BEYOND WHEN WORKING TO A TIGHT DEADLINE. OUR TEAM ENJOYED WORKING WITH THEM AND IT WAS A FUN EXPERIENCE, HOWEVER THREATS OF FREE PROSECCO HAVE YET TO MATERIALISE :-)”

    GORDON MCARTHUR, CHIEF EXECUTIVE OF BEEKS FX VPS

  • “The loft worked closely with the whole staff and developed a company re-branding that encapsulates the very being of the company. It was refreshing to be able to interact with all of the designers and have our ideas and thoughts taken seriously. A great experience!”

    IAN WATSON, MANAGING DIRECTOR OF ALTIA SOLUTIONS

  • “The loft are a delight to work with. The team are dynamic, creative and extremely likeable.  A real pleasure to do  business with and I am thrilled with the end result!”

    EVELYN MCDONALD, HEAD OF GROWING BUSINESSES OF PRINCE'S TRUST YOUTH BUSINESS SCOTLAND

  • “For the BenRiach Cask Strength, the organisation was looking for something that was bold, imaginative and would take the brand and the range to the next level. We are delighted with the final outcome as well as the service provided by the loft.”

    LOUISE SEAWARD, GLOBAL INNOVATION MANAGER, BROWN FORMAN

  • “The videos we created with the loft really helped Alexander Dennis communicate the advantages of double-decker buses to our clientele and we were very happy with the service provided.”

    JACQUELINE ANDERSON, GROUP MARKETING DIRECTOR OF ALEXANDER DENNIS

  • “Coming up with a design for both our company logo and our flagship brand (Infrequent Flyers) from scratch was no mean feat; The Loft were great to work with, both creatively and in terms of execution. They delivered an end-result that I am delighted with, and which many of our customers have been very complimentary towards. Importantly, their ‘after-sales’ service has also been exemplary – they are always happy to help with those little details.”

    ALISTAIR WALKER, FOUNDER OF ALISTAIR WALKER WHISKY

  • “When Altia decided to develop and be the lead sponsor of the SOCEX conference and the annual Keith Hughes Awards, the loft worked closely with us. They delivered excellent work within tight deadlines and the results were commented on very favourably by many of the attendees.”

    IAN WATSON, MANAGING DIRECTOR OF ALTIA SOLUTIONS

  • “From our very first discussions, Benedetto and his team really understood what we wanted to achieve and approached the project with creativity, enthusiasm and professionalism. Despite a tight deadline, they delivered a first rate corporate identity which has been whole-heartedly embraced by our organisation and which represents our corporate culture.”

    LESLEY-ANN CARDOW, GROUP MARKETING MANAGER OF ATLAS HOTELS