Percepta is a customer experience company with offices all over the world. They work predominantly in the automotive sector and although the majority of its activities are call-centre based, the company wanted to show that it does more.
They wanted a new website to help clients learn more about their different services, the value-add of composite services and their bespoke approach.
Features such as website responsiveness, case-studies and on-site translation were also critical to the success of the project.
The presentation of Percepta’s services was key. We had to understand and categorise the different offerings before creating a visually eye catching graphical suite for each of the different lines.
Composite graphics were produced for combined services and the imagery selected for the rest of the site is strong, vibrant, and contemporary.
We agreed that telling stories about customer service experiences would be crucial so we commissioned a series of detailed case studies that would demonstrate the ‘frictionless customer service’ offered by the organisation.
“For me, the success of our new website stems from the loft’s ability to capture the essence of what Percepta does and tell our story to the wider marketplace. Our core strength lies in creating seamless experiences for our Clients’ customers, and in working with the brilliant Michelle, we were able to demonstrate this through a series of captivating and eloquently written case studies. Overall, a great experience, and a fantastic new website!!”
Lindsay Morrison, Global Marketing Manager of Percepta