Altia Solutions is a high-growth, internationally recognised software company. The organisation provides digital tools to support investigators across public and private sectors. With a successful product launch and private equity backing, they were seeking a strategic marketing partner to help them scale.
Their leadership team were looking for a partner to help them increase revenues, support business development teams and improve the company’s sales and marketing processes.
Over 5 years, our work helped Altia to…
– Achieve a 7x revenue increase, with a comparable increase in profitability.
– Become a globally recognisable brand and true sector leader.
– Increase shareholder value ‘on-exit.’
We partnered with Altia on over 100 marketing and sales projects. Our approach centred on delivering rapid, continuous and consistent wins – over and over again – across all parts of (what could be) a complex sales process.
Collectively, we…
– Served highly tailored micro-messages to many of the stakeholders involved in the business development process.
– Incentivised existing customers with a number of tailored campaigns.
– Created a number of effective sales promotions.
– Collaborated on ‘Thought-Leadership’ events.
– Introduced a sales focus to all marketing activities and communications.
Every activity contributed to incremental yet impactful gains, building long-term momentum with stakeholders and helping Altia’s leadership and sales teams to…
– Accelerate buying decisions with complex multi-stakeholder sales.
– Build ‘good will’ with existing customers.
– Increase sales conversions from highly qualified customers.
– Generate more warm leads from existing customers/users.
– Accelerate sales pipeline activity.
– Win over key regional/national decision-makers.
If you would like to find out more…
Looking to accelerate your business growth through sales optimisation? Contact us to learn how we can help you boost revenues.