Brand-Building

Our services include…
– Brand Strategy
– Brand Positioning
– Brand Storytelling
– Brand Partnerships / Sponsorships
– Brand Experience
– Brand Management
– Vision, Mission & Values
– Brand Naming
– Vision-Shaping

Creating appeal, a true celebration of what you believe in, the values you hold dear, who you are and what you stand for in the marketplace…

Greater clarity on what to do next, who to speak too and why. Working with people that care as much about the same things as you. Having lots of fun in the process.

At THE LOFT, we help organisations create more purpose-driven brands. Generating greater magnetism, a stronger pull and more widespread appreciation. Better buy-ins from customers, from employees and all the people that matter. Crafting a common mission, a cause, a purpose-beyond-profit and ultimately a brand to believe in.

We seek out everything that’s special about the company, the USPs and points of difference. We then propose ideas that can’t help but take brands onto another level. We are unashamedly commercial with our goals, imaginative with ideas and always look to bring as many people along with us on the journey.

If you are looking to build your brand, please don’t hesitate to contact us.

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Brand-Building Sub-Services

 

Brand Strategy

Getting to the heart of what your organisations is about, why it matters and how it can stand out in today’s competitive marketplace.

 

Brand Positioning

Presenting your product, service or branding in exactly the right way for your intended audience to find and make contact with you.

 

Brand Storytelling

Crafting new, compelling and interesting ways to bring your story to life in as wide a variety of mediums as possible.

 

 

Partnerships / Sponsorships

Aligning your organisation with the right organisations, companies and brands to further your commercial aspirations.

 

Brand Experience

Transforming 2D brand communications into multi-layered, colourful, rich and powerful 3-Dimensional brand experiences.

 

Brand Management

Ensuring relentless consistency with brand messaging, behaviours and values, etc over significant periods of time.

 

 

Vision, Mission & Values

Getting to the heart of what an organisation stands for in the marketplace and communicating those ideas with flair.

 

Brand Naming

Creating new, meaningful and potent names that have the power to transform the success of a new product, service or brand.

 

Vision-Shaping

Exploring the untapped potential of your brand & organisation, seeing how far it can be stretched for maximum growth.

 

 

 

Previous Examples

 

THE LOFT, Brand Solutions >>>>> 

 

 

Brand-Building Blog Posts

 

 

 

THE LOFT Key Services

 

Brand-Building

– Brand Strategy
– Brand Positioning
– Brand Storytelling
– Brand Partnerships / Sponsorships
– Brand Experience
– Brand Management
– Vision, Mission & Values
– Brand Naming
– Vision-Shaping

Brand Agency Services >>>>>

 

Marketing

– Marketing Strategy
– Sales Support
– Competitive Advantage Mapping
– Budget Planning
– Creative Marketing
– Customer Retention
– Campaigns
– Event Brand Marketing
– Traditional Advertising

Marketing Agency Services >>>>>

 

Communications

– Stakeholder-Communications
– Employee Branding
– Messaging/Tone of Voice
– Thought Leadership
– Sales / Bid / Pitch-Deck Support
– Infographics
– Copywriting
– PR

Communication Agency Services >>>>>

 

Creative

– Creative Direction
– Branding
– Graphic Design
– Packaging Design
– Digital Design
– Art Direction
– Design For Print
– Motion
– Video
– Illustration

Creative Agency Services >>>>>

 

 

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