Inspiring Scotland are a national charity working towards creating ‘a Scotland without poverty or disadvantage.’ One of their flagship programmes is ‘Cashback,’ a Scottish Government-supported programme where the proceeds of crime are re-invested back into local communities. This helps to create a positive impact for disadvantaged young people.
We were delighted to be given the opportunity to work with Inspiring Scotland and The Scottish Government on a new infographic to showcase the success of their programme.
We wanted to create something which made more real, the very positive outcomes of ‘Cashback,’ more funding for facilities, training and skills development for young people.
We worked with the client to create a ‘sim-city’ style illustration of a neighbourhood supported by ‘Cashback.’ This was combined with a slightly more formal presentation of other statistics and stories presented as high quality words and graphics.
Great care was taken to integrate the two very different parts of the artwork effectively in the final piece.
The ‘Cashback’ infographic has been tremendously well-received by the team at Inspiring Scotland. It can be found framed on the walls of the Scottish Parliament and has also been used by the organisation as part of their wider marketing.
We were delighted to be given the opportunity to work on a second infographic for ‘The 14:19 Fund,’ another successful programme, just a few months later.