Tag: Stakeholder Experience

18
Nov

Alan Meldrum, A Frictionless Experience In a Disruptive World, #GYPSeminarSeries Part-3

 

Part 3, It Starts with Product (or Service.)

In the third part of Alan Meldrum’s talk, ‘Frictionless Experience in a Disruptive World.’ Alan emphasises the absolute need for a strong product or service in delivering great service. “If the product is poor, you are on a hiding to nothing in getting good customer satisfaction.” Later in his talk, Alan advocates the need for a joined-up approach putting the stakeholder front and their needs front and centre of the journey.

#GYPSeminarSeries ‘Frictionless Experience in a Disruptive World.’
Several months ago, Alan Meldrum, Global Vice-President for Strategy and Client Services of Percepta shared some thoughtful insights with the GYP crowd about why – in an increasingly disruptive world it’s never been more important for businesses to deliver a frictionless stakeholder experience. It was the 4th part of a fabulous #GYPSeminarSeries hosted at SocietyM and Alan was terrific in sharing his views in how to create great customer and staff experiences. We were so happy with Alan that we asked him to do a follow-up in front of the camera and that camera was very kindly provided by Gylen of Boardman Media.

What you are now watching is the third part of a new video series taking Alan Meldrum’s #GYPSeminarSeries online.

Huge thanks to everybody involved – The GYP team, Boardman Media, The Loft Team, The Percepta Team and most of all Alan Meldrum for his time and for giving us such a wonderful insight into how to create successful user-experiences.

With thanks,

You can check out all the people who helped to make this clip below…

Alan Meldrum, Percepta, Creating Customer Loyalty
https://www.facebook.com/PerceptaUK/

Boardman Media, Video Production
http://www.boardmanmedia.com

The Loft, Design & Branding
http://theloft.co

The GYP Team
http://glasgowyp.co.uk

03
Nov

Alan Meldrum, A Frictionless Experience In a Disruptive World, #GYPSeminarSeries Part-2


 
Part 2, No Hiding Place with Social Media

In the second part of Alan Meldrum’s talk, ‘Frictionless Experience in a Disruptive World.’ Alan speaks about social media and how it’s changing the entire business landscape. He discusses the importance of companies being authentic and focussed on community building over targeted marketing. He goes on to explain why the companies that are most open, authentic and comfortably willing to ‘engage customers regardless of the other 34 million people in the room’ are those that are most likely to succeed with social media.

#GYPSeminarSeries ‘Frictionless Experience in a Disruptive World.’

Several months ago, Alan Meldrum, Global Vice-President for Strategy and Client Services of Percepta shared some wonderful ideas with the Glasgow Young Professionals audience about why – in an increasingly disruptive world it’s never been more important for businesses to deliver a frictionless stakeholder experience. It was the 4th part of a fabulous #GYPSeminarSeries hosted at SocietyM and Alan, as expected, was absolutely terrific in sharing his views in creating great customer and staff experiences. We were so happy with Alan that we asked him to do a follow-up talk in front of the camera and that camera was very kindly provided by Gylen of Boardman Media. At the loft, we share many of Alan’s values and we are definitely bought into his ideas in this series which we are delighted to support – huge thank you also to Gylen of Boardman Media for his exceptional production work.

What you are now watching is the first part of a new video series taking Alan Meldrum’s #GYPSeminarSeries online.

Huge thanks to everybody involved – The GYP team, Boardman Media, The Loft Team, The Percepta Team and most of all Alan Meldrum for his time and giving us such a wonderful insight into successful user-experiences.

You can check out all the people who helped to make this clip below…

With thanks,

Alan Meldrum, Percepta, Creating Customer Loyalty
https://www.facebook.com/PerceptaUK/

Boardman Media, Video Production
http://www.boardmanmedia.com

The Loft, Design & Branding
http://theloft.co

The GYP Team
http://glasgowyp.co.uk